05/18/2026 - Z10, Winner in the Excellence in Business to Consumer category

The JURA Z10 is the winner in the “Excellence in Business to Consumer – Household Appliances” category at the German Innovation Award 2026. The award-winning submission centres on innovations with clear user benefits. These include the Caffeine Regulator for customising the caffeine content, the Quality Assistant for simplified maintenance and the Milk Assistant, which specifically supports the handling and hygiene of the milk system.

JURA received the German Innovation Award 2026 as the winner for the Z10 in the Excellence in Business to Consumer – Household Appliances category. The Z10 is aimed at discerning coffee connoisseurs who are enthusiastic about high quality, customisation and durability. The Caffeine Regulator lets you adjust the caffeine level in three stages, so you can choose your personal balance depending on the time of day and your preference. The Quality Assistant provides extra convenience by simplifying the maintenance of the automatic coffee machine. The Milk Assistant also helps with daily use: It reminds you when the milk system needs to be rinsed, and after rinsing, lactose-free drinks can be prepared.

The submission also lists 51 speciality drinks, the P.R.G. 2+ precision grinder, and the Cold Brew Process as key features. These features are combined with a commitment to precise extraction, consistently excellent quality, and an exceptional, innovative variety of coffee.

Z10 – 51 specialities – Hot, Light, Cold, and Sweet

The second generation of the Z10 meets all the expectations of a design classic and a premium automatic coffee machine. It combines quality, timeless elegance, and functional clarity. The wave design accentuates the water tank and defines the distinctive convex-concave front. The outwardly curved control panel makes interaction easier, while the cup platform is designed as a clean, calm stage. The optimally positioned 4.3-inch colour display supports intuitive operation and visualises the different coffee experiences.

You can find out more about the Z10 from JURA here.

Recognition from an independent jury of experts

The German Innovation Award is presented by the German Design Council (Rat für Formgebung). The award recognises products, technologies, and services that take new, innovative approaches and create sustainable added value. An independent, interdisciplinary jury evaluates submissions based on criteria such as level of innovation, user benefit, and economic efficiency. Other criteria include durability, market readiness, technical quality, function, material quality, and potential synergy effects.

About the German Innovation Award 2026

In 2026, the German Innovation Award received 462 submissions from 23 countries. In addition to the highest award, Gold, the jury presents Winner awards to innovations that provide relevant momentum for their respective industry through originality, implementation, and effectiveness.

More about the German Innovation Award here.